Social media a Game Changer or an illusion in Urology

Author(s): Abheesh Varma Hegde, Sajal Gupta, Sripathi Rao, Nipun Bansal

Social media seems to have been a major disruptive technological by product that has definitely changed our lives over the past few years. Today it has established itself as one of the top sources of information about surgical procedures for residents and urologists across the world. Invariably, patients are also consumers of such digital content. Sometimes this might help the clinician since lacunae in communication might be bridged but unrealistic expectations might be an unwanted byproduct of this process. Hence, a lot would depend on the content that would be accessible to consumers of the service: both medical and non-medical. It is in our hands to make its use as a game changer in our urological career or live in bubble of illuded knowledge.